Joel Spolsky recently had a problem with Cingular’s customer care.

This reminded me of my own experience with Palm’s customer care and on how this contrasts to the customer care of Refill24, a small firm where I purchase ink for my printer. Palm’s customer care blunders covered pages and pages of this blog; nobody seems to quite know what they are saying there(e.g.

the m505 has the brightest display of the whole series

).

Compare this to my Refill24 dealer, Mr Urban. I once had a problem with a HP cartridge going bonkers, and took it to him for analysis. I needed to print out a letter badly in the evening, and thus was a bit stressed-to my delight, he gave me a half-full cartrigde and told me to fetch my old one two days later. Two days later, we found out that the cartridge I gave him was broken, so he replaced it for me on his own costs…if that isnt customer service.

The question is this: why can a tiny, puny(compared to Palm) ink store offer great customer care while huge, top 500 american company can’t. What do you think? Do you agree with Joel?

Related posts:

  1. Give stuff away for successful customer care
  2. Palm Customer care – brutal edition
  3. Total customer care f***-up at Palm’s
  4. Palm Inc customer care revisited
  5. On “stupid mistakes” in customer care