Tomi Ahonen is a tragic figure of the mobile market – he is a total genius, but his blog posts are so long that they are all but impossible to read “quickly”. Nevertheless, his stat dumps contain a huge amount of valuable data – let’s get to it.

Biggest smartphone makers, by # sold
TEN BIGGEST SMARTPHONE MANUFACTURERS BY UNIT SALES IN Q1 2012

Rank . Maker . . . . . . Units . . . Market Share . . . . Was in Q4 of 2011
1 . . . . Samsung . . . 44.5 M . . 30.6 % . . . . . . . . ( 22.8 %)
2 . . . . Apple . . . . . . 35.1 M . . 24.2 % . . . . . . . . ( 23.9 %)
3 . . . . Nokia . . . . . . 11.9 M . . . 8.2 % . . . . . . . . ( 12.6 %)
4 . . . . RIM . . . . . . . 11.1 M . . . 7.6 % . . . . . . . . ( 9.1 %)
5 . . . . HTC . . . . . . . . 7.9 M . . . 5.4 % . . . . . . . . ( 6.1 %)
6 . . . . Sony . . . . . . . 7.3 M . . . 5.0 % . . . . . . . . ( 5.8 %)
7 . . . . Huawei . . . . . 7.0 M . . . 4.8 % . . . . . . . . ( 4.8 %)
8 . . . . LG . . . . . . . . . 5.5 M . . . 3.8 % . . . . . . . . ( 4.5 %)
9 . . . . Motorola . . . . . 5.1 M . . . 3.5 % . . . . . . . . ( 3.4 %)
10 . . . ZTE . . . . . . . . 5.0 M . . . 3.4 % . . . . . . . . ( 3.5 %)
Others . . . . . . . . . . . 4.8 M . . . 3.3 % . . . . . . . . ( 3.5 %)
TOTAL . . . . . . . . . 145.2 M

Biggest smartphone OS, by # sold
Rank . OS Platform . . . . . . Units . . . . . Market share . . Was in Q4 of 2011
1 . . . . Android . . . . . . . . . 80.8 M . . . . 55.6 % . . . . . . . ( 49.0 %)
2 . . . . iOS . . . . . . . . . . . . 35.1 M . . . . 24.2 % . . . . . . . ( 23.9 %)
3 . . . . Blackberry . . . . . . . 11.1 M . . . . . 7.6 % . . . . . . . ( 9.1 %)
4 . . . . Symbian . . . . . . . . . 7.9 M . . . . . 5.4 % . . . . . . . ( 11.5 %)
5 . . . . bada . . . . . . . . . . . . 3.8 M . . . . . 2.6 % . . . . . . . ( 2.3 %)
6 . . . . Windows Phone . . . . 2.3 M . . . . . 1.6 % . . . . . . . ( 1.2 %)
7 . . . . MeeGo . . . . . . . . . . 2.2 M . . . . . 1.5 % . . . . . . . ( 1.2 %)
8 . . . . Windows Mobile . . . . 0.4 M . . . . . 0.3 % . . . . . . . ( 0.4 %)
others . . . . . . . . . . . . . . . . 1.6 M . . . . . 1.1 % . . . . . . . ( 1.6 %)
TOTAL . . . . . . . . . . . . . . 145.2 M

Installed base
Rank . OS Platform . . . . . . Units . . . . . Market share . . Was in Q4 of 2011
1 . . . . Android . . . . . . . . . 328 M . . . . . 32 % . . . . . . . . ( 27 %)
2 . . . . Symbian . . . . . . . . 299 M . . . . . 30 % . . . . . . . . ( 35 %)
3 . . . . iOS . . . . . . . . . . . 178 M . . . . . 18 % . . . . . . . . ( 16 %)
4 . . . . Blackberry . . . . . . 111 M . . . . . 11 % . . . . . . . . ( 12 %)
5 . . . . bada . . . . . . . . . . . . 17 M . . . . . 2 % . . . . . . . . ( 1 %)
6 . . . . Windows Mobile . . . . 16 M . . . . 2 % . . . . . . . . ( 2 %)
7 . . . . Windows Phone . . . . 9 M . . . . . 1 % . . . . . . . . ( 1 %)
Others . . . . . . . . . . . . . . . . 55 M . . . . . 5 % . . . . . . . . ( 6 %)
TOTAL Installed Base . . . 1,013 M smartphones in use at end of Q1 2012

Break-down of Android
ANDROID MAKERS IN Q1

Samsung . . . . . . 50%

HTC . . . . . . . . . . 10%

Sony . . . . . . . . . . 9%

Huawei . . . . . . . . 9%

LG . . . . . . . . . . . . 7%

Motorola . . . . . . . . 6%

ZTE . . . . . . . . . . . 6%

Others . . . . . . . . . 3%

Total Android . . . . 80.8 Million

Break-down of WP7
WINDOWS PHONE MAKERS IN Q1

Nokia . . . . . . . . . . . . . . 87%

Samsung . . . . . . . . . . . . 9%

HTC . . . . . . . . . . . . . . . . 4%

Total Windows Phone . . 2.3 Million

(Note above does not include 400,000 Windows Mobile smartphones sold in Q1)

Break-down of Samsung shipments
SAMSUNG SPLIT BY OS IN Q1
Android . . . . . . . . . 91%
bada . . . . . . . . . . . . 9%
Windows Phone . . . . 1%
Total Samsung . . . . 44.5 M

Break-down of Nokia shipments
NOKIA SMARTPHONE SPLIT BY OS IN Q1
– 65% of Nokia branded smartphones still are sold running Symbian.
– 18% are running MeeGo and
– 17% are running Windows Phone.

Of course, his commentary should be read – if you have a can of Red Bull at hand, adjust seat recline and click the link below:
http://communities-dominate.blogs.com/brands/2012/05/smartphone-market-shares-after-q1-its-the-digital-jamboree-year-of-smartphone-bloodbath.html

Related posts:

  1. Tomi Ahonen: Apple’s App Store is bad business
  2. Half of UK smartphones are powered by Android, RIM holds number two spot.
  3. Krusell – TOP-10 selling phones for February 2012
  4. Metrics time: Brighthand mind share, Smartphone market share figures
  5. Krusell: top-sellers for April 2012

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